Lisa Meisels – Client Attraction Catalyst

Quick-Show Notes:

In this episode JP and Lisa discuss:

  • Where is your genius spot?
  • Be clear
  • People want to be hear, make them feel like they are
  • Better understand whom you are approaching so you can use their specific terminology and phrasing to build an instant connection.

“Your uniqueness is your brilliance” – Lisa Meisels

Key Takeaways:

  • Market Research is key and never-ending
  • Use specific terms and phrases to build automatic trust
  • Keep asking questions like what are they struggling with, and why?
  • Inform them how you could help them specify
  • Be unique, otherwise you will not stand out.

Connect with your host, JP: